[SYBS EP27] How To Build Out A Complete Course Syllabus

sell your brand show ep27 - how to build out a complete course syllabus

SYBS EP27

How to build out a complete course syllabus

In this episode, we have our first special guest! Olivia Higginson from Body Masterplan. I was told to move over by Mike, so I went and stood out in the rain, gazing longingly through the window (there are only two seats). Mike takes Olivia through the process of turning her one-on-one client work into something more scalable. A fascinating look into how a few tricks can be used to flesh out an entire course idea and syllabus in under 30 minutes! Now that’s progress!

The Content Report also sees Mike talking a bit more about Digital Marketer and their email marketing courses. Always great knowledge, always good value.

Let’s get to it!

Just want the highlights?

Then the show notes are for you! Get our best advice, hints and tips from this episode straight to your inbox! The only thing it doesn’t include is the mildly amusing show banter…possibly not a bad thing…

[SYBS EP26] What You Need To Focus On To Succeed

sell your brand show ep26 - what you need to focus on to succeed

SYBS EP26

What you need to focus on to succeed

In this episode, we tell you exactly how you can get more focus in your business (and life in general) and where you should be putting your energies to see the best rate of return. Stop wasting your time doing things half-assed, or doing things that don’t matter at all! Got a million different directions you’re being pulled in? Don’t fall victim to decision paralysis. Your business will never get anywhere if you spread your efforts to thinly across everything. Time to get a plan, get in control and get focused!

The Content Report follows the theme with the great Deep Work by Cal Newport. An amazing guide into fighting distraction and taking on something with 100% focus and conviction. We then move onto a shameless (but very relevant) plug for our own content – the Show Notes! Don’t have time to listen to the entire show? Want a quick and easy recap of the key points we cover? We now have show notes  for every episode with short, summarised bullet points of all the best bits. The only thing you’ll miss is our ‘award-winning’ humorous banter. Miss it at your peril.

Oh and you’ll also get some great templates in some of them to help you go through any processes we mention as and when. You lucky buggers.

Let’s get to it!

Just want the highlights?

Then the show notes are for you! Get our best advice, hints and tips from this episode straight to your inbox! The only thing it doesn’t include is the mildly amusing show banter…possibly not a bad thing…

[SYBS EP25] How To Make Your Brand Addictive

sell your brand show ep25 - how to make an addictive brand

SYBS EP25

How to make your brand addictive

In this episode, we get down and dirty into some of the psychology behind brand-building. The art of addiction! What does it mean to be addictive and what tricks can you use in your business to make your audience really crave what you’ve got. We outline 15 of the most surefire ways to build a loyal tribe of addicts (in a good way…without resorting to forced substance abuse!) that can’t help but read, share and buy your content, products and services.

The Content Report gets going with a look into a great website for design inspiration in FormFiftyFive. We also talk about 5000 Words Per Hour by Chris Fox. If that seems like a bold and lofty claim, give it a read (for free if you join his mailing list!) and start using the techniques he lays out in it yourself.

Let’s get to it!

Just want the highlights?

Then the show notes are for you! Get our best advice, hints and tips from this episode straight to your inbox! The only thing it doesn’t include is the mildly amusing show banter…possibly not a bad thing…